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Meet Allison

I am the AlphaWOLF of Encore Fitness & Sport. My passion for fitness originates from over 40 years of being active as well as competing in Track & Field Nationally & Internationally as a Heptathlete, sprinter, thrower and relays. I was a multi-sport athlete growing up playing team sports such as basketball and volleyball. I have also done gymnastics, cross-country, & triathlons. Competing in bodybuilding competitions as a figure and physique competitor 2008 thru 2014.

I have devoted the last 17 years as a Personal Trainer, Nutritional and Wellness adviser, and for the last 14 years as a Competition Prep Coach for Bikini, Figure and Physique competitors. At now 50 years young, my experience is vast working with all types of athletes from swimming, to lacrosse, to football, to bodybuilding. My pack of athletes have risen to the top of the podium every time entering a competition. I was also the strength & conditioning coach of the women’s National Cricket Team for Canada 2010-2014. Always striving to be one step ahead of the pack, I am currently studying for my Integrated Manual Therapy Certification as well as Human Movement Specialist Certification. (2021)

I understand the level of dedication and work that is required to excel. I’m not like every other trainer out there and my training programs set me apart from those around me. When I say I’m going to do something, I take it upon myself to do it passionately and to do it right.

ready to get started?

“Look Within for Greatness...Live Life Powerfully”
- Allison Dawson

trust your instincts

Are you ready to take your fitness to the next level? Whether your goal is to lose weight and inches, or to gain muscle and strength or to take your game to another level.

Encore Fitness + Sport guarantees success! Let Allison show you the correct way to reduce body fat, increase lean muscle mass, and improve performance.

Dedicate yourself to achieve the results and Allison will help you get there.

the next step

what clients say about allison

Allison gave me a realistic eating and workout plan that I could follow even while on vacation and I managed to lose 4 pounds while being away! When I got back I decided I wanted to get more serious with my results and decided to pursue a lifelong goal of entering a fitness competition. Not only did I get in fabulous shape in only 4 months but I also placed 4th in the competition and qualified for Provincials! I cannot recommend Allison enough, whatever your reason for hiring a Trainer she will definitely meet and exceed your expectations.
Justine C.
I started working with Allison just over 4 years ago now, I was in a rut and knew I wanted a major change in my health and fitness routines but needed someone to motivate me and get me back in the swing of things. Allison is one of those trainers that has the power to motive you and push you to do your absolute best. She has experience dealing with a variety of different client types from full on fitness competitors to someone like me who was just wanting to get in overall better shape and will ensure a plan to fit each of her clients wants and needs.
Ashley D.
I contacted Encore Fitness & Sport the summer of 2017 with the sole purpose to lose my “belly” and feel confident walking the beach in a bathing suit. What I achieved since that time has far exceeded the original goal.My energy, fitness, and strength has improved so much I actually forgot about the “perfect beach body”. Meeting Allison changed “my direction”. She listens. She encourages. She connects you to the big picture.
Nicola D.
My goal was to get my body to bikini competitor condition, with hopes of doing a photo shoot that I could be proud of. Well, after 12 weeks, I accomplished just that!I can not say enough about Allison. She literally transformed my body in an incredibly short period of time. Her passion, commitment, and dedication to help people puts her miles ahead of other personal trainers. If you are ready to make a change, call Allison. It will be the best decision you ever made.
Tracy A.
Allison changed my life in more ways than I ever could have expected. I am someone who has been athletic her entire life. I thought I knew what I was doing when it came to training. As I got older (post 45) I struggled with shedding some weight that snuck up on me. I have since been blown away by the results. I have gotten so much more than training and nutrition from Allison. It truly has been the best thing I’ve done for myself.
Kari C.
I have competed in different sports my whole life, and therefor have had many diverse coaches. Allison is unique in the fact she truly cares and believes in all her athletes. If you are looking for a trainer or coach who is there for you night and day, I would highly recommend Allison as she has mastered the unique balance of being both a friend, role model and a hardcore coach all in one!
Megan S.
My program has been so incredible to say the least, words can’t describe the impact Allison has had on my life. Allison has taken the time to know my specific goals and help me work towards my big goals, while crushing small ones along the way. There has been a total transformation in the process of not only my physical appearance but also my mental health. The support and one -to-one guidance and love Allison has for each one of her clients is unmatched.
Payton C.
What can I say.... Allison is an incredible human. When I was at my worst headspace and highest weight ever Allison had my back. The positive reinforcement, customization and attention to detail is something special. Even in my small achievements Allison made me feel proud of myself. My journey has been like a rollercoaster but she has been there with me the whole way. For anyone that thinks they can’t YOU CAN!
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